Wisconsin Herd BMO School Day Game

Every season the Wisconsin Herd partners with BMO to host a matinee school day game which invites over 3,600 students from across Wisconsin to enjoy an educational basketball game. Last season, the School Day Game was centered around promoting the importance of mental health for students of all ages. Each student was provided a co-branded Herd and BMO lunchbox that included an educational mental health booklet to promote and optimize positive mental health. During the game, there was a teacher free-throw contest/dance-off, student recognition for academic achievements, and lots of Herd giveaways. Winning teachers received a cash donation from BMO to benefit their respective school.

Healthy Teen Minds was the featured Nonprofit of the Night presented by Bayland Buildings, Inc. The initiative works to improve the mental health of teens in our tri-county region – Outagamie, Calumet and Winnebago counties. The goal of the project is to reduce the rate of depression among teens by implementing population-level strategies that focus on prevention, promoting resiliency and coping skills among youth, and interventions for struggling teens. The group also led all students through an educational presentation at halftime regarding the importance of mental health.